Our studies
We deliver scientifically designed consumer studies for the health, wellness, and beauty industries. Our approach combines speed, scalability, and high-quality data — without the regulatory complexity of a clinical trial.
Whether you’re validating a new supplement, testing a skincare line, or measuring the real-world impact of a wearable or wellness app, we handle the entire process from concept to insights.
Consumer Insight Studies (Core Service)
Our consumer studies are fast, science-informed, and cost-effective — designed to test whether your products actually work in real-world conditions.
What we deliver:
Study Design & Protocol Creation – Tailored to your product, goals, and target audience.
Participant Recruitment & Management – GDPR-compliant recruitment across Europe, from niche groups to broad demographics.
Logistics & Execution – Full management of product distribution, onboarding, and study monitoring.
Data Collection & Reporting – Clear, actionable reports with dashboards and key results.
Example Outcomes:
80% of participants would recommend the product to a friend.
3 out of 4 users reported visible skin improvements after 4 weeks, supported by before-and-after photos.
65% of participants said they would buy again after trial.
Clear NPS (Net Promoter Score), purchase intent, and qualitative feedback.
Typical Timelines: 4–6 weeks from kickoff to final report.
Upgrade: Biomarker & Wearable Integration
For deeper, science-backed validation, our consumer insight studies can be enhanced with objective data from at-home biomarker tests or wearable devices.
Options include:
Wearables – Sleep quality, activity levels, heart rate variability or resting pulse (as indicators for stress or recovery).
Self-Tests at Home – Saliva, finger-prick, or urine samples for hormone levels, inflammation markers, or hydration.
Correlation Analyses – Linking subjective feedback (“I feel less stressed”) with objective metrics (reduced resting heart rate).
Example Outcomes:
20% improvement in sleep quality scores measured by wearables.
Significant reduction in self-reported stress levels, confirmed by lower resting pulse.
Hormonal balance improvements detected in at-home lab kits.
Typical Timelines: 6–12 weeks, depending on biomarker collection.
Validence Labs
We specialize in consumer insight studies and biomarker-supported consumer research for supplements, skincare, wellness, and functional products. Based in Germany and serving clients across Europe, we help brands validate claims, understand customers, and make data-driven decisions — all without the complexity of clinical studies or ethics committee approval.
Contact
info@validencelabs.com
+49-123-4567890
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